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O'Crack Brand Identity Design

O'Crack is a new consumer electronic brand based on Houston, Texas. The company was newly formed and need a young looking identity for their market.


O'Crack aims to create a youthful brand on Amazon to provide new electronic devices from headphone to USB chargers to consumers with affordable price. The idea is to have something simple but can be applied to multiple surfaces with a pop of color with energy. The proposal was designed with three color scheme and the final one was selected by the CEO to match the vision and message.


Brand Designer

Official Launch

Brand Identity Launched August, 2019



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